Conversion Rate Optimization
Maximising every click. We audited the Raw Organica funnel, eliminated the drop-offs, and lifted their overall conversion rate from 1.5% to 3.8%.
Brandify Lahore
- Client
- Raw Organica
- Service
- Conversion Optimization
- Location
- Pakistan
What we did
Maximising every click. We audited the Raw Organica funnel, eliminated the drop-offs, and lifted their overall conversion rate from 1.5% to 3.8%.
Raw Organica were buying traffic that landed on a page doing none of the work — a pretty hero, no offer, and the proof buried three scrolls down. We rewrote the landing page around the hair repair duo: the benefit stated in the first screen, a Shop Now button above the fold, ingredients and review count promoted to where people actually look, and delivery reassurance sitting next to the CTA rather than in the footer. Version B ran against the original for 14 days and won outright.
- +153% Conversion uplift
- 1.5% → 3.8% Overall conversion rate
- 14 days A/B test period
How we work
Three things we hold to on every engagement, whatever the channel mix looks like.
- 01 We seize opportunities to innovate and grow
- 02 We are one firm with a shared sense of purpose
- 03 We care about each other and the world around us
Brandify helped us achieve significant growth through their digital marketing expertise. Their team is highly skilled, responsive, and a pleasure to work with.
